Senior Product Designer | Data-Driven UX | Mobile App Specialist | Design Systems & Accessibility
דברים שכדאי לדעת עליי
I am a Senior Product Designer leading the Mobile App domain at Payoneer, responsible for delivering E2E flows that combine user research, data analysis, funnels, and experiments to achieve measurable outcomes.
AI tools are an integral part of my workflow, enabling me to explore ideas, validate solutions, and accelerate delivery. However, I believe that a successful product is built on collaboration, which is why my daily routine involves partnering closely with product, data, engineering, business, and marketing teams to ensure cohesive and impactful results.
Career snapshot: 18 years in design (7+ in product); strong skills in UX/UI, design systems, product strategy, and facilitating workshops and critiques.
Current focus: UX health metrics, scalable design systems, activation/adoption, accessibility, and localization.
The Academic College of Tel-Aviv, Yaffo
Design and Visual Communications
Hebrew, English, Russian
אתר הבית
AI tools are an integral part of my workflow, enabling me to explore ideas, validate solutions, and accelerate delivery. However, I believe that a successful product is built on collaboration, which is why my daily routine involves partnering closely with product, data, engineering, business, and marketing teams to ensure cohesive and impactful results.
Career snapshot: 18 years in design (7+ in product); strong skills in UX/UI, design systems, product strategy, and facilitating workshops and critiques.
Current focus: UX health metrics, scalable design systems, activation/adoption, accessibility, and localization.
The Academic College of Tel-Aviv, Yaffo
Design and Visual Communications
Hebrew, English, Russian
אתר הבית
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